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# Privacy Triage: Apple - CPM Extension Health Pixels
Status: **DRAFT**
**Name:** Alex M
**Email:** amartemyanov@duckduckgo.com
**Objective:** O-E
**PR:** [Add PR link]
**Project:** https://app.asana.com/1/137249556945/project/1163321984198618/task/1216761517055116?focus=true
## Pixels
| Pixel | Trigger | Frequency |
| -------------------------------------------------------------------------- | --------------------------------------------------------------------- | --------------- |
| `debug_web_extension_cpm_initialization_failed_after_session_restoration` | CPM fails after a restored-page navigation. | Daily |
| `debug_web_extension_cpm_initialization_failed_after_tab_crash` | CPM fails on the first eligible navigation after a tab crash. | Daily |
| `debug_web_extension_cpm_initialization_failed_after_extension_reload` | CPM fails on the first eligible navigation after an extension reload. | Daily |
| `debug_web_extension_cpm_initialization_failed_after_other` | CPM fails after another eligible navigation. | Daily |
| `debug_web_extension_cpm_messaging_stuck_session_restoration` | Messaging remains stuck after a restoration-originated failure. | Daily + count, once/episode |
| `debug_web_extension_cpm_messaging_stuck_tab_crash` | Messaging remains stuck across attempts associated with a tab crash. | Daily + count, once/episode |
| `debug_web_extension_cpm_messaging_stuck_other` | Messaging remains stuck across other independent navigations. | Daily + count, once/episode |
| `debug_web_extension_cpm_messaging_recovered_without_extension_reload` | A failed tab or stuck episode recovers without an extension reload. | Daily + count, once/episode |
| `debug_web_extension_cpm_messaging_recovered_after_extension_reload` | A failed tab or stuck episode recovers after an extension reload. | Daily + count, once/episode |
| `debug_web_extension_cpm_messaging_extension_reload_failed` | CPM still fails after a successful extension reload. | Daily + count, once/episode |
iOS and macOS send the exact same pixel names. Parameters distinguish `platform=ios|macos` and `form_factor=phone|tablet|desktop`.
`appVersion` is included; macOS also includes `pixelSource` and `channel`.
## Detection Rules
- Check only finished, current, main-frame HTTP(S) document navigations after a grace period. A failure means the extension is loaded and the dashboard remains `.waiting`; `cpmStage` is diagnostic data, not part of detection.
- A redirected restored-page navigation remains classified as session restoration.
- After restoration, any independent eligible document navigation can be the next attempt: reload, typed URL, link, new-tab navigation, or a real back/forward load.
- Redirects do not count separately. Same-document, failed, non-HTTP(S), and BFCache navigations do not count when CPM is not expected to initialize again.
- A tab crash marks only the next eligible navigation in that tab.
- A successful extension reload marks only the next eligible CPM attempt.
- `stuck` keeps the reason of the first initialization failure; a later failure does not replace it.
- Any successful CPM initialization breaks the failure sequence. Recovery is reported when that success belongs to a previously failed tab or follows a stuck state.
## Privacy Questions
**Do the pixels use transparent names?**
Yes.
**Do they share parameters with other pixels?**
Yes. They use `platform` and `form_factor` to combine both apps under the same pixel names.
**Could the parameters link pixels to the same user?**
No. Both parameters are coarse enums and contain no identifier.
**Do the pixels include a URL or search query?**
No. They also exclude hostnames, page titles, tab IDs, document IDs, navigation types, errors, and CPM rules.
**Are the pixels temporary?**
The session-restoration and post-crash/reload pixels are diagnostics. The stuck-state and recovery pixels are permanent health monitoring.
**Why are the permanent pixels needed?**
To measure how often CPM messaging becomes stuck and whether extension reload recovers it.
**Do any parameters or suffixes fall outside the standard criteria?**
`platform` and `form_factor` are explicit enum parameters used instead of platform-specific pixel names.
**Do the pixels fire on sensitive user events?**
No. They report only CPM extension health states.
**Can occurrences be tied to the same user or a small group?**
No. There is no correlation identifier or browsing data.
**Does this meet the self-service criteria?**
Yes.